Westchester Digital Summit 2013

We'll be attending the 2013 Westchester Digital Summit in White Plains, NY on May 14, 2013. Really looking forward to meeting some of the most innovative minds in the digital economy today. They'll be celebrities, global digital marketers, geniuses, and some of the most compelling personalities changing the way our culture interacts with businesses online.

Here's the list of speakers and panelists for this years Westchester Digital Summit 2013:

Producer:
Christopher Dessi - CEO, Silverback Social

Key Note Speaker:
Gary Vaynerchuck - New York Times and Wall Street Journal best-selling author and self-trained wine and social media expert.

World Class Speakers:
David Kiddler - Creator and Author at The Startup Playbook
David Guy - CEO, LoudDoor
Dan Merrits - CEO, F#
Avi Savar - Founder, Chairman & Chief Creative Officer , BIG FUEL
Rick Burns - Product Marketing Director, HubSpot
Kevin Ranford - CMO, Poppin
Brandon Steiner - Founder & Chairman ,Steiner Sports Memorabilia

World Class Panelists:
Cory Cole - Iconix Brand Group
Adam Feigen - Manager External Communications, Heineken USA
Dari Alexander - News Anchor & Author ,Fox News
Ed Butowski - Managing Partner ,Chapwood Investments
Jeff Pearlman - NY Times Best Selling Author ,Sports Illustrated
Mike Edelhart - CEO ,The Pivot Conference
Michael DiLorenzo - Vice President of Social Media, Rue La La
Alex Zhardanovsky - Co-Founder , PetFlow.com

To learn more visit http://www.westchesterdigitalsummit.com

 

New Video Testimonial

Thanks Jason for the kind words! Our team appreciates it very much!

New Client Press Release

Adam Sadie, a Vegas VIP Host, Launches New Web-Based Concierge Services in Las Vegas – DayLifeVegas.com / NiteLifeVegas.com

DayLifeVegas.com and NiteLifeVegas.com set to cut out the middle man and connect people directly to the trendiest hotspots Las Vegas has to offer.

Let's face it; Las Vegas has perfected the nightlife. When you want to throw the craziest all-night parties, there's no better place than Las Vegas. But did you know you could have just as much fun during the day? DayLifeVegas.com http://www.daylifevegas.com is the number one resource for the trendiest pool parties on the Vegas Strip. With just the click of a button, you’ll be swept away to some of the most beautiful destinations Las Vegas has to offer. Marvel at lush vegetation, magnificent architecture, immense pools, and most importantly, beautiful people. These are same day clubs some of the hottest Hollywood celebs can't stay away from. The new web-based service guides you through the trendiest clubs including Wet Republic, Marquee DayClub, Palms Pool, Liquid, Encore Beach Club, Hard Rock Hotel Beach Club and many more. These adult-only playgrounds are a magnet for partygoers, glitterati, celebrities and anybody else looking to make a scene. With so many amazing choices it's easy to become overwhelmed.

NiteLifeVegas.com http://www.nitelifevegas.com offers a similar service. From finding regularly updated schedules of events to making VIP reservations, NiteLifeVegas.com has spent years attending all of the top night clubs in Vegas, listening to some of the best DJs in the world, and meeting some truly incredible people. It’s the only site you’ll need for planning the perfect night in the fabulous Sin City.

“Before there was Expedia and Travelocity, a consumer would have to call a travel agent to set up their trip – and the agent would make a marginal profit in doing so,” says Adam Sadie, a Vegas VIP Host. “Currently in Vegas, it’s the same. People contact intermediaries to set them up in Vegas. The problem is these intermediaries don’t work for any specific venues, unlike our experienced hosts at each property. They’ll offer ‘VIP’ services that a customer would receive if they dealt with an employed liaison directly. They over quote, take advantage of travelers, and make good money in doing so. Our goal is to cut out the middleman and allow people to coordinate their own trips by simply booking reservations through our website – saving customers considerable time and money. People spend thousands easily on room reservations and flights, but it’s sometimes difficult to do the same with nightclubs and pool parties,” says Sadie.

The customer service team is available to serve you 24 hours/day, 7 days/week. Annual membership benefits ($500) include a dedicated concierge and host team to recommend and coordinate all your reservations at top restaurants, pool parties and nightclubs. You’ll receive exact price quotes with no hidden fees and no additional costs or tips. It’s just as if you were booking directly without all the worry.

Read the full story http://www.prweb.com/releases/2012/6/prweb9570316.htm

Featured Client Video - The Alkaline Movement

Get in on the hottest movement in the wellness industry. Become part of the next major shift  ... The Alkaline Movement!  Who is following this exciting and life changing movement - Doctors, Athletes, Motivational Speakers, and Authors. Get your share now at http://www.sevenpoint2.com

How A Blog Is Like A Volcano - Revisited

Do you have a Content Marketing Strategy? Have you ever thought about one? If not, you're about to find out how powerful and explosive blogging can be for you, your business, and your brand! There is a great analogy we've stumbled upon when you compare a Blog and a Volcano. Yes that's right, a Volcano - the geology of a content marketing strategy.

Last year we posted this analogy on our blog, and felt it's worth hearing again how Brian Massey of ClickZ explains the power of blogging.

Here are a few key highlights:

• A blog spews content like a volcano spews lava. Like a blog, a volcanic mountain becomes more visible as it rises higher and higher into the top levels of the atmosphere. It can become visible very quickly to nearby villages, executive offices in neighboring cities, and to search engines.

• You’ve got to have a plan for a steady flow of content. Your blog-cano is the heart of your content marketing strategy and can power your social media marketing strategy, lead generation strategy, and search engine optimization.

• The beauty of blogging is that it's a more casual medium. Your blog content doesn't have to be bibliographed articles. It doesn't require your subject matter experts to be writing constantly. In fact, blog content can come from many sources: presentations, case studies, and even geology textbooks. Much blogging is simply commenting on others' writing, which we call "curating content" for your audience.

• Choose a blogging platform that is search-engine friendly. Don't just use the content management system that your corporate site is built on. Definitely put your blog on the same domain as your corporate website so both benefit from the search engine "juice" you create.

• Search engines love blogs and will send traffic by finding naturally keyword-rich content.  If you have the resources, you can identify your most valuable keywords and purposefully incorporate them into your blog posts and titles.

• Blog content is a great way to feed social media because these posts, tweets, and status updates contain a link back to your content. You can actually measure the clicks and conversions generated by your social media outreach, and this can justify production of more magma.

Read the full story http://www.clickz.com/clickz/column/2015807/geology-content-marketing-strategy

Facebook Financials Revealed - A Whopping $1 Billion Profit!

The secret is out!  Facebook's IPO has revealed the social network's financials - indicating phenomenal growth over the past three years.  In 2011, the tech giant reported annual profits of a whopping $1 Billion.  Yes, that's profit, not annual revenues and is nearly ten times Google's profits the year before its IPO.  What's even more impressive for Facebook, it almost doubled its profits from the year ending 2010 to 2011, and was three times that from 2009 to 2010.

Could Facebook's IPO be the most profitable tech IPO ever in history?!  What do you think?

“Your World Is Exploding: How Social Media Is Changing Everything - And How You Need To Change With It.”

Message from our CEO, Marc Mansel - Excited today for my friend and childhood bestie, Chris Dessi on the release of his new book, “Your World is Exploding: How Social Media is Changing Everything - and How you Need to Change with it.” Chris is a Social Media Expert in my hometown of New York City. He is often called upon as the social media “go-to guy” with numerous guest appearances on Fox News GoodDay New York. I’m looking forward to sharing his philosophy with my team about the astronomical explosion of social media in recent years – and how it is a spiritual awakening, not a technological one.

Here's his most recent guest appearance on One-on-One with Steve Adubato.